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Austrian Airlines x ÖFB

Social, CTV & 3D Billboard — Austrian Airlines

A co-branded campaign for Austrian Airlines and the Austrian Football Association (ÖFB). A fully CGI-rendered national team jersey, fitted onto an Austrian Airlines aircraft and moving in the wind — rolled out across CTV, social and a 3D billboard on Vienna's Prater screen throughout 2025.

The campaign launched on CTV and social, then scaled to out-of-home with a 3D billboard takeover on the Prater screen — one of Vienna’s highest-traffic OOH environments. The billboard pushes the aircraft out of the frame in full 3D, extending a single creative idea across three distinct media formats.

Credits
Client
Austrian Airlines
Production
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Film&Farbe
Concept
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CGI
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VFX
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SFX
Lucis Sound